SEO Services in Leeds, West Yorkshire
Internet Search Engines have become integral to how people locate the products and services that they require.
Optimising websites to appear near the top of search rankings has become a multi-million pound industry. According to statistics from 2015 Google has a 90%+ share of internet search rankings with Yahoo and Bing only achieving a small minority percentage of searches.
How do search engines rank websites?
This is an essential consideration when developing or optimising any website. The answer is that a combination of many factors are taken into account. When a search engine ‘robot’ reads a website it uses a combination of complex algorithms to assess important factors relating to the usability, relevance and speed of a website. The new Google algorithms place increased importance on websites being mobile-friendly and will now down rank sites that respond poorly to different screen sizes. Therefore a responsive website is essential and all of my websites are now constructed in this way.
Although the exact ways in which the search engine algorithms work is never revealed Google provide many guidelines for optimising a website to fit their specifications.
I have studied these recommendations in detail and constantly keep informed with any changes to search engine ranking systems. Therefore I am able to provide services to optimise your website for search engines.
All new websites that I construct include basic initial SEO within the package. However as search engines are constantly refreshed and new websites are developed by competitors I recommend working on SEO on a consistent basis. I can therefore provide monthly or bi-monthly packages, please message me or Call 07801 568133 for more details.